At a fast pace, the manufacturer of pure electric vehicles expands the network outside the São Paulo axis after registering the first thousand vehicles sold
Zeekr announced the registration of more than 1,000 of its vehicles in Brazil, just over a year after officially debuting in the country. The premium electric car brand, belonging to the Chinese group Geely, started operations on national soil at the end of 2024 and, since then, has been structuring its dealership network and expanding its presence in strategic regional markets.
According to data released by the manufacturer, the best-selling model in the Brazilian market is the Zeekr X compact SUV, which totaled 454 units sold until May 2026, considering the accumulated direct sales and physical retail. The SUV leads the brand’s registrations ahead of the 7X crossover and the Zeekr 001 shooting brake.
SEE ALSO:
The Zeekr 001, the first vehicle launched by the company in Brazil, was responsible for inaugurating the local operation. The model is equipped with engines that deliver up to 544 hp, while the Zeekr X reaches 428 hp in its top-of-the-line configuration. The newcomer Zeekr 7X, meanwhile, positions itself as the highest-performing option in the current catalog, offering up to 646 hp.
To sustain the pace of deliveries, Zeekr accelerates the expansion of its commercial structure in the country. Throughout 2026, the company formalized new partnerships with traditional automotive groups to open points of sale in cities such as Belo Horizonte, Campinas and Brasília, expanding the network’s capillarity beyond the São Paulo axis.
Although the total volume is still shy compared to that of large-scale automakers, the result is seen by the sector as expressive for the premium niche of pure electrics, especially due to the high average ticket of vehicles. Zeekr’s strategy differs from that adopted by fellow countrymen such as BYD and GWM, which focus on volume segments. In it, the Geely Group prefers to consolidate an image of high technology and sophistication before disputing broader slices of the national market.
