Inspired by Milan, the new series of Lamborghini Urus SE will have only 630 units

Unveiled at Milan Design Week, exclusive edition of the plug-in hybrid SUV bets on radical customization and celebrates 10 years of the Ad Personam program

The production of the SUV will be restricted to 630 units and expands customization possibilities (Photo: Lamborghini | Disclosure)
By Júlia Haddad
Published on 2026-04-27 at 07:00 PM
Updated on 2026-04-27 at 07:20 PM

Lamborghini has chosen the effervescence of Milan Design Week to unveil the Urus SE Tettonero Capsule, a limited edition that raises the bar for personalization of its high-performance SUV. The project, the result of the collaboration between the Ad Personam studio and the Italian manufacturer’s Centro Stile, will have a production restricted to only 630 units — a numeral that refers to the year the brand was founded, 1963.

The new series stands out for its biton aesthetic, which allows the buyer to choose from six exclusive body shades, such as Mantis Green and Apodis Orange. The look is contrasted by the “Nero Shiny” finish applied to the roof, rear spoiler and upper moldings, while vibrant accents run through the mirrors and beltline, giving the utility a more aggressive silhouette.

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Inside, sophistication is dictated by the extensive use of leather and microfiber in dark tones, punctuated by contrasting color stitching that accompanies the external choice. In addition to carbon fiber elements on the dashboard and console, the cabin features a commemorative plaque for the 10th anniversary of the Ad Personam program and a silhouette of the Urus screen-printed in front of the passenger, reinforcing the artisanal character of the edition.

Under the hood, the plug-in hybrid set remains the model’s technical reference. The engine combines the 4.0 twin-turbo V8 engine with an electric motor powered by a 25.9 kWh battery. The result is 789 hp and 96,9 kgfm, managed by an eight-speed automatic transmission. The set allows the SUV to accelerate from 0 to 100 km/h in 3.4 seconds, reaching a top speed of 312 km/h.

The range in purely electric mode exceeds 60 kilometers, allowing for quiet urban use before awakening the impetus of the combustion engine. Although Lamborghini has not yet made the values official for the global market, the expectation is that the exclusivity of the Tettonero Capsule will put the price significantly above the conventional SE version.

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