Fiat cuts up to R$ 27,6 thousand in the price of the Abarth line and offers installments in 50 installments

Discounts reach R$ 27.598 and leave the two 185 hp SUVs below the debut price; campaign ends on August 4

Fiat Fastback goes from R$ 183.990 to R$ 156.392 (Photo: Fiat | Disclosure)
By João Paulo Profeta
Published on 2026-07-31 at 07:00 PM
Updated on 2026-08-01 at 09:23 AM

Fiat reduced the prices of the Abarth line by up to R$ 27,598, formed by the Pulse and Fastback SUVs, in a campaign that runs until August 4. In addition to the cut in the table, the brand offers zero-rate financing and installments in up to 50 installments, a number chosen in reference to the automaker’s 50 years of operation in Brazil, completed this year.

The most aggressive discount is in the Fastback Abarth, which goes from R$ 183.990 to R$ 156.392. The Pulse Abarth, in turn, has a cut of R$ 16.250 and goes from R$ 162.490 to R$ 146.240. The conditions are valid only for retail purchases and are available throughout the network, which brings together more than 500 dealerships in the country, according to the manufacturer.

Below launch price

The promotional values place the two models at a lower level than their debuts, in nominal terms. The Pulse Abarth hit the market in November 2022 for R$ 149.990 and can now be purchased for R$ 3.750 less. The Fastback Abarth, launched in October 2023 at R$ 159.990, is R$ 3.598 below the starting price. The account does not consider the inflation of the period.

The event that packs the campaign is the half century of Fiat’s production in Brazil, which began in 1976 at the Betim (MG) plant, the same unit where the two sports cars are assembled. It was there that the Pulse Abarth was born, in November 2022, presented by the brand as the first SUV developed by the sports division worldwide. The scorpion emblem had already baptized the Stilo Abarth, in 2002, and would appear again 500 years later. The Fastback Abarth arrived next and took over the top of the range from the coupe SUV.

Same mechanics for both SUVs

Abarth38 Fastback
Fiat Fastback Abarth (Photo: Fiat | Disclosure)

Under the hood, the duo shares the 1.3 turbo engine with 185 hp and 27,5 kgfm, associated with a six-speed automatic transmission. According to the brand, both accelerate from 0 to 100 km/h in 7,6 seconds. The preparation of the sports division includes specific engine and transmission calibration, firmer suspension, resized brakes and the Poison driving mode, which reduces interference from stability controls and speeds up the responses of the set.

On the outside, the two SUVs are distinguished from conventional versions by details such as exhaust with double tip, darkened alloy wheels and scorpion emblems. The interior follows the same script, with a dark finish and red stitching. As standard, the line features a panoramic sunroof, digital instrument panel, ADAS driving assistance package and a 10.1″ multimedia center with the Connect////Me platform, which brings together more than 30 features, informs the automaker.

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