Cowboys x Ravens at Maracanã: Ram opens ticket draw and registration runs until September 10

Ram will raffle ten pairs of tickets for the first NFL game at Maracanã, scheduled for September 27, between Dallas Cowboys and Baltimore Ravens. Registration for the promotion is open until September 10 on the brand’s website, and participation is free.

Each entry generates a lucky number for the ticket draw and, according to the manufacturer, also entitles you to five instant chances to win prizes, including an official NFL ball. The participation period began on August 20, and the complete regulation, with the conditions and authorization certificates, is published on the action’s website.

The prize has a relevant market value. In the official sale by Ticketmaster, tickets for the match were sold between R$ 247.50, in the half-price of the highest sectors behind the end zones, and R$ 2,720, in the lower central seats.

First NFL game at Maracanã

The duel between the Cowboys and Ravens is scheduled for 5:25 pm (Brasília time) on Sunday, September 27, and is valid for the third week of the regular season. It is the third official game of the league in Brazilian territory — the previous two, in 2024 and 2025, were played at Arena Corinthians, in São Paulo — and the first in Rio de Janeiro.

The Cowboys will be the home team, meaning the franchise has given up a game at AT&T Stadium in Texas to play at the Maracana Stadium. It will be the team’s first international engagement since 2014, when they faced the Jacksonville Jaguars at Wembley, London. With a capacity for about 78 thousand people, the stadium in Rio de Janeiro has already hosted two World Cup finals, in 1950 and 2014, and the opening of the 2016 Olympic Games.

Second year as a league

sponsorThis is the second consecutive season in which Ram appears as the official sponsor pickup of the NFL in Brazil. In addition to the draw, the brand prepares a series of activations inside and outside the stadium on the day of the game, taking advantage of the week of events that the league organizes in the city — the so-called game week, with NFL Shop, live attractions and experiences for fans.