Voge makes official strategy in the country, starts opening stores and confirms estimated prices of its first motorcycles produced in Manaus
The Chinese Voge made official this week its strategy for the Brazilian market during an event held in São Paulo (SP). In a statement, the brand summarized the proposal that had already been presented since the announcement of its arrival in the country, made earlier this year. This time, however, the manufacturer finally revealed the prices of its models — or almost so.
Unlike what usually happens in launches in the sector, Voge did not confirm definitive values, but estimated price ranges for each motorcycle. The brand, considered the premium arm of Loncin, also announced a five-year warranty for models produced in Brazil.
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The manufacturer had already announced its arrival in the country earlier this year, revealing plans to assemble CKD at Dafra’s industrial structure in Manaus (AM). Shortly after, the company started national production of the first models and has now confirmed details of the commercial strategy, after-sales and expansion of the dealership network.
According to the brand, the first exclusive stores will start operating from June. The manufacturer also claims to already have a logistics structure for parts, technical training and after-sales support. The expectation is to produce up to 12 thousand motorcycles in the next three years.
The first four Voge models in Brazil are already in production in Manaus: the adventurous DS900X and DS525X, as well as the SR4 Max and SR3 scooters. Between 2027 and 2028, the manufacturer plans to expand the portfolio with about six new products between 200 cm³ and 900 cm³.
The brand’s main bet is the DS900X, an adventurous equipped with an 895 cm³ twin-cylinder engine, capable of delivering 95 hp and about 9,7 kgfm of torque. The model arrives to compete for space among the medium-high displacement big trails aimed at travel and mixed use.
Among the equipment are adjustable KYB suspension, Brembo brakes, 21-inch wheels at the front and 17 at the rear, riding modes, traction control, Cornering ABS, quick shifter, Full HD front camera and TFT panel. The bike also features items such as heated seats and grips, an adjustable windshield and auxiliary headlights.
According to the brand, the price of the DS900X should be between R$ 75 and R$ 79.
Just below is the DS525X, equipped with a 494 cm³ twin-cylinder engine. Voge cites power of 47.6 hp, although it previously released figures close to 53 hp for the same mechanical set.
The adventurer uses KYB suspension, Nissin brakes with Bosch ABS, 19″ spoked wheels at the front and 17″ at the rear and a seven-inch color panel with turn-by-turn connectivity and navigation. The package also includes a front camera, full LED lighting, engine guards, center stand and USB sockets.
The estimated price range is between R$ 45 thousand and R$ 49 thousand.
In the scooter segment, Voge confirmed the SR4 Max, a GT maxiscooter equipped with a 349.8 cm³ single-cylinder engine, with 34 hp and 3.5 kgfm of torque.
The model features an electric windshield, traction control, Bosch ABS, dual front brakes with J.Juan calipers, as well as heated seats and grips. The proposal is to meet both urban use and road trips and short trips.
The estimated price should vary between R$ 50 thousand and R$ 54 thousand.
The SR3 will be the brand’s gateway to Brazil. The scooter uses a 244.3 cm³ single-cylinder engine, with 25.5 hp, CVT automatic transmission and equipment package that includes traction control, dual-channel ABS, tire pressure monitoring, seven-inch TFT panel and face-to-face key.
In addition, the model has an adjustable windshield, heated grips and space under the seat for two helmets. The expected price range is from R$ 35 thousand to R$ 39 thousand.
