Ford may return with Fiesta production

The Ford Fiesta, one of Ford’s most popular compact hatches, may return to the market in the coming years. Discontinued in 2023, the model returned to the spotlight after statements by Ford of Europe president Jim Baumbick, who hinted at future plans for the Fiesta name.

During an interview with the BBC, Jim Baumbick, president of Ford of Europe, left the possibility open by highlighting the strong appeal of the model with the European public, stating that there is a lot of affection for the model and the name and that they will soon have more news.

SEE ALSO:

• BYD King gets aggressive discount and already costs R$ 44 thousand less than a hybrid Corolla
• Fiat Uno or Fiat Argo? Brand makes the name of its new national car official: check out the chosen one
• New sporty Ram 1500 is shorter and breaks record for the most powerful V8 engine ever used in a pickup truck

The trend is for the model to return in line with Ford’s electrification strategy in Europe, possibly with electric or hybrid powertrains.

Launched in 1976, the Fiesta has accumulated more than 22 million units sold worldwide. The hatch left the North American market in 2019, but continued in production in Europe until 2023, alongside the Ford Focus.

The rumor helps fuel Ford’s plans to expand its passenger car lineup in Europe again amid the development of new electrified vehicles for global markets.