Scheduled for 2027, the new generation of the SUV will have a design inspired by the Art of Steel philosophy and a minimalist cabin with artificial intelligence
Hyundai is preparing an aesthetic break for the fifth generation of the Tucson, expected to hit the global market as early as the 2027 lineup. The midsize SUV should abandon the current “Sensuous Sportiness” visual language, marked by complex creases and fluidity, in favor of a rectilinear and robust silhouette. The change follows the “Art of Steel” philosophy, a guideline already applied to the new Santa Fe, which prioritizes geometric shapes and flat surfaces.
The front set will be characterized by verticalization, with a flat hood and light signature in the shape of an “H”. The project provides for vertically positioned direction indicators and a transverse LED bar. On the sides, the utility will adopt recessed door handles and more muscular wheel arches, while the rear will sport thin taillights connected by a luminous fillet, reinforcing the vehicle’s perception of width.
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Inside, Hyundai plans to raise the trim standard to compete with the premium segment. The dashboard will be dominated by a 17″ multimedia center integrated into the 9.9″ digital instrument panel. The operating system will be the unprecedented Pleos Connect, based on Android, which will feature the virtual assistant Gleo, powered by artificial intelligence for voice commands and route management.
Under the hood, the strategy focuses on high-efficiency electrification. The plug-in hybrid (PHEV) version should set a target of 100 km of range in purely electric mode. In addition, the brand is studying the launch of a Tucson N sports variant, equipped with a turbo-hybrid set and all-wheel drive, capable of delivering 300 hp. The model is expected to offer greater dynamic refinement without giving up the fuel economy required by the new emissions standards.
