With carbon-titanium parts and extreme aerodynamics, new superbike ignores the rules of the sport and becomes a millionaire collector's item
Hypercar manufacturer Bugatti and bicycle brand Factor have joined forces to launch an ultra-limited edition of the Factor One. Restricted to just 250 global units, the superbike hits the market with an impressive price of US$ 23,599 (about R$ 120,354), a value that puts it in the restricted level of the most expensive production bikes in the world. More than stamping a luxury brand, however, the project incorporates engineering solutions that even defy the rules of professional cycling.
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Unlike other automotive collaborations that only share logos, the Bugatti Factor One features real engineering changes. The aerodynamic fork received a unique fairing, with a wider base to optimize airflow around the hub and brake calipers, adopting a design language focused on air ducts, typical of hypercars.
This radical pursuit of aerodynamic performance has come at a regulatory cost: the bike exceeds the strict design standards of the International Cycling Union (UCI), making it ineligible for official competition. To compensate, the level of components is impeccable: the Black Inc Bugatti wheelset, with carbon fiber spokes, reduces weight by 100 grams compared to the standard version. The carbon-titanium crankset and the Continental GP 5000 TT tires in blue reinforce the exclusivity of the project.
The look reflects the French automaker’s identity, adopting a classic Bugatti two-tone color scheme: a bright blue at the front that transitions to matte carbon at the rear.
The amount charged, however, is what impresses the most, representing an increase of almost US$ 9,400 over the top-of-the-line version of the common Factor One. For Factor CEO Rob Gitelis, the model “is not simply a bicycle, it’s a statement”.
