Zeekr changes strategy to avoid zipping in Brazil

One of the Chinese brands that recently arrived was Zeekr, announcing that it would only compete in the premium range Mercedes, Audi, Volvo, BMW. But it was not the Chinese company, but an association of dealer candidates, plus a trading company.

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They opened some stores in the southeast and south of Brazil, with a weak volume of sales until today, but everything should change now, because Zeekr itself decided to come to Brazil, bringing with it another brand also from Geely, Lynk & Co.

It took over 70% of the company that existed before in its name, it will create a network of dealerships, in fact, create the after-sales structure and promote the brand for real still an illustrious unknown.